Having worked together for almost a decade, we were able to learn about Jon’s business year after year to help it grow. At first, without a website presence it was difficult to expand the company outside of its location. Over the years the website itself helped gain some national interest which allowed us to learn about his audience. This information allowed us to adjust his companies offerings to what customers needed, not what he thought they wanted. Once we were able to align his services with his potential customers we worked on making his processes more efficient and available to all 50 states. The idea was to scale what he did locally to what he does now nationally. Once we were able to get his business running smoothly, we introduced marketing automation in order to maximize the leads that came to his website. Our goal was to increase traffic, minimize the time it took to close business and nurture prospects along the way. By developing engaging, useful content to help potential customers understand how these services will help their businesses continue to be productive and profitable.
ASC Industrial Air Filtration
In a nutshell, ASC helps businesses make a dirty job easy. They clean air filtration systems for companies that manufacture products on order to keep things running smoothly. Without this serve, parts may not meet specifications, floors become slippery or air quality in general can be unhealthy. For business, safety and production are crucial. ASC helps solve their air quality problems.
Video Testimonial from ASC
2 Year Case Study
Most of our clients are very private about their business but for those that allow us to share the journey with fellow engineering and manufacturing companies helps us show you what to expect when you decide to invest in a monthly marketing program. Check out some real statistics over the first 3 years of a business that had no dedicated salesperson long term, no marketing plan and little understanding how potential customers could find their services online.
- 2019/2020 Increased Sales = $216,300
- Close Cycle = 8 Weeks (Down From 9 Months)
- National Accounts = 26
- Videos = 14
- Form Fills = 158
- New Prospects = 384
- Email Open Rate = 34.24% (Average is 13%)
- Email Click Rate = 3.75% (Average is 2%)
Close Time Improved
1 Video Produced Every 2 Months
Email Open & Click Rates
Email Campaign Results
Marketing Solutions for Engineering & Manufacturing Companies
At this point it is best to talk about what your goals, challenges and pain points are so we can help guide you to a better place on the internet.